It was a privilege to work on one of the largest brands on the most exclusive credit card — The American Express black card. I was equally thrilled with the impressive response rates especially given the annual rate was $2500 a year.

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​​American Express
Black Card
Membership Invitation

This invitation mailing pulled nearly an unprecedented 10% response rate.

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This follow-up mailing had a 3.75% response rate including non-Amex users.